Question 1

Which social media platform did the National Institute for Health and Care Excellence (NICE) first adopt to connect with young people about drug resistance and hand-washing?

Accepted Answer

Snapchat

Question 2

What type of campaign did the British Heart Foundation use on Twitter, creatively utilizing the platform's 'heart' icon?

Accepted Answer

A campaign about heart disease survival rates

Question 3

Which former 'Love Island' contestant is highlighted as a significant UK healthcare influencer?

Accepted Answer

Dr Alex George

Question 4

The UK government's 'Better Health' campaign, launched in July 2020, encouraged individuals to make healthier lifestyle choices. Which of these was NOT a focus of the campaign?

Accepted Answer

Improving mental health awareness

Question 5

During the COVID-19 pandemic, which social media platforms were identified as key to reaching younger audiences for public health messaging?

Accepted Answer

TikTok and Snapchat

Question 6

Which health secretary's vaccine strategy was reportedly influenced by the Matt Damon film 'Contagion'?

Accepted Answer

Matt Hancock

Question 7

A social media campaign to support the vaccine roll-out featured artwork from which beloved British children's comic?

Accepted Answer

The Beano

Question 8

Which of these is NOT a trend identified in UK health and wellness consumer insights for March 2025?

Accepted Answer

Decline in interest in sleep patterns

Question 9

Pop culture has influenced healthcare innovation, with which fictional technology from 'Star Trek' becoming a practical healthcare tool?

Accepted Answer

The tricorder (diagnostic scanner)

Question 10

Which viral health fad, often seen on TikTok, involves drinking chlorophyll water?

Accepted Answer

Chlorophyll water

Question 11

According to a March 2025 report, which infectious disease showed a significant increase in cases in England in 2024, with lower vaccine uptake in some regions?

Accepted Answer

Measles

Question 12

Which UK healthtech startup uses artificial intelligence to help radiologists detect cancer earlier through its 'Mia®' technology?

Accepted Answer

Kheiron Medical Technologies

UK Health Trends: From Viral TikToks to NHS Innovations & Celebrity Vaccine Boosts

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