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Fundamentals of Behavioural Economics

Behavioural Economics

An introduction to how psychological factors influence economic decision-making.

economics psychology decision-making
18 Questions Medium Ages 11+ Jul 14, 2026

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This study set covers Behavioural Economics through 18 practice questions. An introduction to how psychological factors influence economic decision-making. Every question includes the correct answer so you can learn as you go — pick any format above to get started.

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1 Which field of study combines psychology and economics to explain why people do not always make rational financial decisions?
  • A Behavioural Economics
  • B Macroeconomics
  • C Classical Physics
  • D Game Theory
2 What is the term for the tendency of people to overvalue an item simply because they own it?
  • A The Endowment Effect
  • B Anchoring Bias
  • C Loss Aversion
  • D Confirmation Bias
3 Who is often referred to as the 'father of behavioural economics' and won a Nobel Prize for his work on prospect theory?
  • A Daniel Kahneman
  • B Adam Smith
  • C John Maynard Keynes
  • D Milton Friedman
4 What does the concept of 'Loss Aversion' state about human psychology?
  • A People feel the pain of a loss more intensely than the joy of an equivalent gain
  • B People prefer losing small amounts to gaining large amounts
  • C People avoid making any financial decisions at all
  • D People only care about long-term savings
5 Which bias refers to the tendency to rely too heavily on the first piece of information offered when making decisions?
  • A Anchoring Bias
  • B Availability Heuristic
  • C Hindsight Bias
  • D Bandwagon Effect
6 In behavioural economics, what is a 'nudge'?
  • A A subtle change in how choices are presented to influence behaviour
  • B A forced legal requirement to save money
  • C A government tax on unhealthy snacks
  • D A direct bribe to encourage spending
7 The 'Bandwagon Effect' describes a phenomenon where:
  • A People do something primarily because others are doing it
  • B People ignore the majority opinion
  • C People make decisions based on historical data
  • D People choose the cheapest option available
8 What is 'Mental Accounting' in the context of consumer behaviour?
  • A The tendency to treat money differently depending on where it came from
  • B The process of calculating compound interest
  • C The habit of keeping a strict paper budget
  • D The act of saving money in a bank account
9 Which bias explains why people think events are more likely to happen if they can easily recall similar examples from memory?
  • A Availability Heuristic
  • B Sunk Cost Fallacy
  • C Framing Effect
  • D Optimism Bias
10 What is the 'Sunk Cost Fallacy'?
  • A Continuing an endeavour because of past investment, even if it is no longer beneficial
  • B Only spending money that has been earned recently
  • C Assuming that costs will always rise over time
  • D The fear of losing money in the stock market
11 The 'Framing Effect' suggests that people's choices are influenced by:
  • A How information is presented to them
  • B The total cost of the item
  • C The colour of the advertisement
  • D The brand name of the product
12 What is 'Hyperbolic Discounting' in behavioural economics?
  • A Valuing immediate rewards much more highly than future rewards
  • B The process of discounting goods in a supermarket
  • C Buying items only when they are on sale
  • D Predicting future inflation rates
13 Which concept describes the difficulty people have in making a choice when presented with too many options?
  • A Choice Overload
  • B Decision Fatigue
  • C Information Symmetry
  • D Opportunity Cost
14 What is the 'Confirmation Bias' in economic decision-making?
  • A Searching for information that supports one's existing beliefs
  • B Changing one's mind based on new evidence
  • C Asking a bank for financial advice
  • D Comparing prices between two different shops
15 What is 'Present Bias'?
  • A Prioritizing current satisfaction over future benefits
  • B The habit of buying gifts for others
  • C The tendency to save money for retirement
  • D Investing only in local businesses
16 What does 'Bounded Rationality' suggest about human decision-making?
  • A Humans have limited time and information to make perfectly rational choices
  • B Humans are always perfectly rational actors
  • C Humans only make decisions based on emotion
  • D Humans are incapable of mathematical reasoning
17 The 'Default Effect' occurs when:
  • A People stick to the pre-set option because it requires less effort
  • B People always choose the most expensive option
  • C People refuse to make any choice at all
  • D People choose based on random selection
18 What is the main goal of using 'Nudge Theory' in public policy?
  • A To encourage better choices without restricting individual freedom
  • B To ban unhealthy products entirely
  • C To increase taxes on all goods
  • D To force citizens to invest in the stock market
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