South Asian Sports Economy: Cricket Dominance, Esports Growth, and Media Rights Shifts

Sports Economy

This set of questions explores the dynamic sports economy in South Asia, focusing on the financial and market trends within the region. It covers the enduring dominance of cricket, the burgeoning esports sector, significant media rights deals, and the impact of sports tourism and startups on economic development.

Cricket Esports Media Rights South Asia Sports Business

10 Questions Medium Ages 5+ Jun 6, 2026

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About this Study Set

This study set covers Sports Economy through 10 practice questions. This set of questions explores the dynamic sports economy in South Asia, focusing on the financial and market trends within the region. It covers the enduring dominance of cricket, the burgeoning esports sector, significant media rights deals, and the impact of sports tourism and startups on economic development. Every question includes the correct answer so you can learn as you go — pick any format above to get started.

Questions & Answers

Browse all 10 questions from the South Asian Sports Economy: Cricket Dominance, Esports Growth, and Media Rights Shifts study set below. Each question shows the correct answer — select a study format above to practice interactively.

1 What percentage of India's sports economy was attributed to cricket in 2025?

A 81%
B 85%
C 89%
D 95%

2 Which of the following is a primary revenue stream for the Pakistan Cricket Board (PCB)?

A Ticket sales for domestic matches only
B Merchandise sales exclusively
C Broadcast rights and sponsorships
D Player transfer fees

3 As of the latest reports, what is the projected value of the IPL's media rights for the 2028-32 cycle?

A A 13% increase from the current cycle
B A plateau at approximately US$5.4 billion
C A decrease to US$4 billion
D An increase to US$7 billion

4 Which region is experiencing the fastest growth in the esports market, projected to grow at a CAGR of over 18%?

A Europe
B North America
C Asia Pacific
D South America

5 Which of the following countries has reported a significant financial hit due to potential withdrawal from a major ICC event, facing losses of up to $27 million?

A India
B Pakistan
C Bangladesh
D Sri Lanka

6 La Liga has signed an exclusive deal with the OTT service Begin to broadcast matches through 2030 in Pakistan, Bangladesh, and which other South Asian country?

A Nepal
B Bhutan
C Sri Lanka
D Maldives

7 According to reports, what was the approximate total income of the Bangladesh Cricket Board (BCB) in the 2022-23 fiscal year?

A US$22 million
B US$29 million
C US$41 million
D US$50 million

8 Which country ranks second globally in sports tech investment since 2020, with over 350 sports tech startups?

A United States
B India
C China
D United Kingdom

9 What is the projected compound annual growth rate (CAGR) for the Indian Super League (ISL) in terms of revenue over the next five years?

A 5-10%
B 15-20%
C 25-30%
D 30-35%

10 Which of the following is a key factor driving the growth of the mobile gaming market in South Asia, alongside internet population and smartphone penetration?

A Declining esports viewership
B Limited app availability
C The rise of esports
D Decreasing internet speeds

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